Fri. Feb 23rd, 2024


Turn off this annoying feature.

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Key Takeaways

  • Popular Highlights break immersion and direct your reading. Turning off this feature allows for a more independent reading experience.
  • It’s a straightforward process to turn off Popular Highlights on Kindle by going into the format settings of each individual book.
  • By turning off Popular Highlights, you can avoid seeing underlined text that others have highlighted and focus on your own reading preferences.


Kindle “Popular Highlights” appear as underlined text in your ebook when more than ten people have highlighted that passage. It sounds like a nice feature theory, but in practice, it can get annoying. Here’s how to turn it off.

Popular Highlights appear in lots of Kindle books. You’ll come across underlined text while you’re reading, along with a little note saying that there are “386 Highlighters” or something. There are a couple of problems with this:

  • Popular Highlights break your immersion. If you’re reading your favorite book, you might not be interested in seeing that lots of people have highlighted a sentence.
  • Popular Highlights direct your reading and stop you from thinking independently. Sure, a passage might be important, but you should find it out for yourself as you read; what’s important to you might not be to others and vice versa. Plus, a teacher telling a single high school class to highlight a particular passage is enough to highlight it on every copy of that Kindle book in the world.
  • Highlights beget more highlights. Once a section is a popular highlight, more people just highlight it and ignore other, possibly more relevant, passages.

So, here’s how to turn them off.


Amazon has standardized the process for turning off Popular Highlights across Kindle e-readers and the app for iPhone, iPad, Android, and Fire devices. It’s a straightforward process, but you’ll have to do it for each book separately.

First, open the book you want to turn off Popular Highlights on.

Open a book on Kindle.

Next, tap the screen to bring up the menu and select the “Aa” button.

Kindle text and format menu icon.

Switch over to the “More” tab and toggle off the switch for “Popular Highlights.”

Kindle Popular Highlights toggle.

That’s it! You’ll no longer see the underlined text while reading. Popular Highlights sound like a good idea, but in reality, you’re usually better off creating your own if you want them.



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By John P.

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